The Times and The Sunday Times, two well known newspapers in the world, will publish their international editions in the Middle East starting this May.
Licensing for The Times and Sunday Times in the region has been acquired by Saudi-based SAB Media. The paper will be published seven days a week and will be available in retail outlets or by subscription. The international editions are edited in London and will be printed in the UAE.
A recent survey found The Times to be the most trusted newspaper in the UK. It has one of the largest pools of foreign correspondents, with reporters based in locations around the world, including Beijing, Baghdad, Bombay, Delhi, Madrid, Moscow, New York, Paris, Tokyo and Washington.
The Sunday Times edition provides analysis of the week’s news stories, along with expanded coverage of sports, entertainment, lifestyle, food, travel and the arts.
The international edition will be published seven days a week, at 64 pages, with a 96-page Saturday edition and the 96-page broadsheet Sunday Times. In the UAE, the retail rate will be AED 7 for the daily edition and AED 15 for The Sunday Times; subscription rates will be AED 5 for the daily and AED 12 for the Sunday paper, with comparable rates around the region.
[Via Ad Blog Arabia]
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